The color orange is strongly associated with Halloween. And besides the pumpkins, I never really understood why. This year I’m celebrating Halloween with a black, white and red color palette. So read on and learn a little more about what these colors of Halloween represent….

Black: The Color of Darkness & Death
Black is the color of death and Halloween is a time when the veil between the spirit world and the living is thin. It’s a night time celebration, so it’s naturally associated with the color black. There are many black creatures and items associated with All Hallow’s Eve as well: black cats, spiders, bats, witches, the Grim Reaper, a vampire’s cape and cauldrons.

White: A Ghastly Color
Although white is typically associated with purity and light, on Halloween it takes on a more sinister role. White is the color of bone peeking out from a shallow grave, the color of the moonlight glinting off a werewolf’s fang and of course the color of spirits and ghosts. 

Red: The Color of Blood
Red is another color that is associated with Halloween, which needs little explanation. Red blood can be seen dripping from vampire’s lips, or splashed all over like a crime scene. Blood is a key ingredient in a witch’s potion and voodoo magic. And don’t forget, it’s also JENCO’s brand color (kidding!). 

Wishing everyone a Happy Halloween from JENCO CREATIVE.

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